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Zales

About Zales

Welcome to Zales, your trusted Jewelry Store in El Paso, TX. With a customer rating of 4.70 from 544 reviews, we’re proud to offer great service and quality and a warm, welcoming experience for every visitor.

★★★★★ 4.70 rating (544 reviews)
Zales
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Quality Products

Carefully curated selection

Expert Staff

Friendly, knowledgeable help

Great Value

Competitive pricing always

Happy Customers

Satisfaction guaranteed

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Zales

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Whether you're looking for something specific or just browsing, our knowledgeable team is here to help you find exactly what you need.

4.70
Star Rating
544+
Happy Customers

Customer Reviews

What shoppers say about us

maria hanna

maria hanna

2 months ago

We got welcomed and helped by Ariane! She was very polite and friendly. We needed my wedding ring resized and she went over and beyond by requesting it to be cleaned and polished on top of getting it resized. We also needed a watch resized and they usually wouldn’t do that for the kind of watch we brought but she made it happen. Overall a 10/10 visit and are highly grateful for Ariane!

Merida Toledo

Merida Toledo

4 months ago

My experience was of a 5 starts! I came in today just to do my regular inspection, and got out with a new wedding set lol Grecia was such an amazing lady, she told me about the specials they had going on and she didn’t hesitate about showing me all the sets I liked. She even tried them on for me. Made me and my husband feel like we were shopping with a good friend. This is the kind of sales person you need when buying something such important a special as a wedding ring. I highly recommend her, she’s knowledgeable, kind and extremely friendly. I’m definitely coming back to her for future purchases. Thank you Grecia!

Judie HP

Judie HP

3 months ago

Crystal Diaz was wonderful! She was patient and kind. She was very knowledgeable on all the types of stones and helped me select the perfect ring. My husband was beyond impressed and happy with our purchase. I highly recommend her to assist you. You will be satisfied. She is amazing!

Cesar Escajeda

Cesar Escajeda

4 months ago

Ms. Jacqueline helped us with a scratch on the band, along with resizing. Super helpful, extremely kind and very knowledgeable. She helped advise my fiancée and I on which size was best and walked us through the whole process for sending the ring out. Amazing customer service, I’m really thankful to have had her help. Also want to thank Uriel for helping me purchase the ring to begin with - he was with me every step of the way and made the purchase extremely easy. My fiancée said yes, loved the ring, and I’m thankful for Uriel helping me to make that happen. Great customer service all around!

Leila Mena

Leila Mena

Edited a month ago

I want to start by saying that the manager (Uriel) handled my situation very well, and I truly appreciate the professionalism and care he showed in resolving my concern. I originally came in to have my ring cleaned and inspected, but unfortunately the associate who assisted me did not clean or inspect my ring properly. This was disappointing, especially considering how important and sentimental the piece is to me. Once I brought the issue to the manager’s attention, he took the time to listen, acknowledged the mistake, and made sure the problem was corrected. His attention to detail and willingness to make things right made a big difference in my experience.

Matthew Marquez

Matthew Marquez

a month ago

The staff here are truly amazing! Last year, I came in just to explore and get familiar with the overwhelming variety of diamond cuts and sizes. They were incredibly patient and helpful, making the whole process feel comfortable instead of intimidating. I finally made my purchase in September, and it was such a great experience. What really stands out is that every time I return, I’m recognized and treated with the same genuine care, rather than feeling like “another customer.” The team is clearly invested in building real relationships, and that level of service is rare. Because of them, my entire engagement process was completely stress-free. I’ll absolutely be back for future jewelry purchases. Thank you again!

Maurice Business

Maurice Business

3 weeks ago

From the moment I walked in, he made the entire process seamless and stress-free. Uriel is incredibly knowledgeable and took the time to answer all my questions without ever making me feel rushed. What impressed me most was his honesty; he genuinely cared about finding the right fit for my needs rather than just making a quick sale. If you’re looking for someone professional, patient, and transparent, ask for Uriel!"

Damian Jones

Damian Jones

a month ago

★★★★★ 5 Stars – An Unforgettable Experience! My wife and I had an absolutely phenomenal experience purchasing her wedding ring, and we cannot say enough wonderful things about the service we received. From the very beginning, Mr. Uriel, the store manager, did an outstanding job helping us choose the perfect ring. His knowledge was truly impressive — he took the time to explain every detail, from the craftsmanship to the setting and stone options, making sure we fully understood what we were choosing. It was clear that he genuinely cared about helping us find something meaningful and perfect for our special day. What stood out most was how comfortable he made us feel throughout the entire process. We never once felt pressured or rushed. Mr. Uriel was incredibly patient, attentive, and respectful, giving us the space we needed to make such an important decision while still being readily available to answer every question. We are especially ecstatic about his mindfulness and dedication when it came to expediting the resizing of the ring. He ensured it was completed just in time for our wedding, which meant the world to us. That level of care and attention to detail truly exceeded our expectations. This was more than just a purchase — it was a memorable experience during a very special chapter of our lives. We will absolutely be coming back for future jewelry needs and will enthusiastically recommend this store to all of our friends and family. Thank you, Mr. Uriel, for making this moment so special. Truly a 5-star experience!

Giovannah Jackson

Giovannah Jackson

a month ago

⭐⭐⭐⭐⭐ We had the absolute best experience with Crystal Diaz! From the moment we walked in, she was incredibly sweet and welcoming. She made us feel comfortable right away and never once made the process feel overwhelming or pressured. Crystal was so informative and patient while helping us with my ring upgrade. She took the time to explain every detail and made sure we truly understood everything before making a decision. You can tell she genuinely cares about her customers and wants them to feel confident and excited about their purchase. She was also unbelievably patient with us, even when our babies started getting a little fussy. Not once did she rush us or make us feel like we were inconveniencing her. She stayed calm, kind, and professional the entire time, which meant so much to us as parents trying to juggle a special moment and little ones at the same time. Ring upgrades are such meaningful milestones, and she truly made ours feel special. If you’re looking for someone knowledgeable, professional, and genuinely kind, ask for Crystal. We’re so grateful for her help and will absolutely be back! 💍

sil gisell

sil gisell

a month ago

Uriel was amazing! He was very patient with us while we picked our wedding band. Never rushed or pressured us, explained everything and answered all of our questions! Would recommend him to everyone!

Frequently Asked Questions

Common questions about Zales

Business Features

Highlights & Amenities

Accessibility

  • Wheelchair-accessible car park
  • Wheelchair-accessible entrance

Service options

  • Kerbside pickup
  • Delivery
  • In-store pick-up
  • In-store shopping
  • On-site services

Offerings

  • Installation services
  • Repair services

Crowd

  • LGBTQ+ friendly

Payments

  • Credit cards
  • Debit cards
  • NFC mobile payments

Visit Our Store

Stop by and see us. We'd love to help you find what you're looking for.

Location

8401 Gateway Blvd W Suite D06 C, El Paso, TX 79925, United States

Store Hours

Closed · Wednesday 10 AM-8 PM
Sunday 12-6 PM
Monday 10 AM-8 PM
Tuesday 10 AM-8 PM
Wednesday 10 AM-8 PM
Thursday 10 AM-8 PM
Friday 10 AM-9 PM
Saturday 10 AM-9 PM
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